Carl-NC said:You understand, of course, that free updates don't pay our wages. If, at some point in the future, we build a detector that is user-updateable, we will need to follow some kind of software model where you pay for updates, and least of the non-bug-fix variety. And the update firmware you get would be keyed to your detector. That said, would folks still be interested?
- Carl
Just look at what Apple does with the iPhone and iPod Touch. Major updates are free on the iPhone because you are paying through the nose monthly for phone service, which I'm sure Apple is getting a cut of. But the iPod Touch users have to pay a nominal fee for the upgrade. Obviously most of your updates would be minor bug fixes and tweaks like the Audio Issue, and those should be free. I suppose with a detector like the V3, a lot could be done in software to create new user experiences with new features... but these would all still be limited by the hardware in certain aspects. Updates like that could be charged a fee, but for a $1500 detector they shouldn't be any more than $50 to $100. Any more than that and it better be really adding something useful. Actually I'm not really sure on the price, but if done right you could generate more revenue than you might when just updating a detector and trying to get users to buy a whole new detector. Video game models come to mind too, like The Sims and Guitar Hero, where they are constantly releasing new cheaper add-ons for them while they are developing the next Major release. One such update for the V3 could be an audio update, where the entire tone set is changed so that it sounds more like an E-Trac or more like a Fisher... or whatever. I know this is all just hypothetical, but I would definitely be interested in paying for a useful update rather than having to shell out another $1000+ dollars. If this became a reality, you'd probably devote a team of engineers to these updates, while the main team pushed the technology further in the background.