Refer to this thread link where I've been running it through it's paces here and there.
http://www.findmall.com/read.php?21,1807089,1820650#msg-1820650
On the second page of that thread I compared it's air depths to that of other coils on a clad dime. All running full sensitivity in a low EMI environment. If you watch that then I'd say your 10" on a quarter is probably about right, but keep in mind these BBS machines need a ground load to achieve maximum performance. They can and do get better depth with a ground load in some situations in both soils and sands, where as the reverse is usually true for other machines.
I have experienced this myself. Many machines I owned would air test at outstanding depths but didn't get near that depth in the ground, while with certain coils on my GT I've dug coins deeper than the air tests show. These BBS units handle the ground in a very unique way. Also could be certain coils need more of a ground load than others where air tests may do worse for some than others.
As for the loudness of the S-12, I don't use my 10" Tornado on land anymore to contrast them both on loudness where it's fresh in my memory to contrast them, but on land versus the 12x10 and Ultimate for sure they are much louder and with a more "crisp" bark to my ears than the S-12, but that doesn't necessarily mean less depth, as the 12x10/Ultimate are known for a louder report by nature than other coils. Also true on the FBS machines from what I've read/been told. Some might prefer the more "basey" or less "treble like" response of the S-12 for their particular hearing, but I like the sharper/crisper report that at least my ears hear with the 12x10/Ultimate.
The S-12 I'm using is a loaner from somebody who wanted me to contrast it to my 10" Tornado, 12x10, and also the 13" Ultimate I was loaned. I will be picking up a 13" Ultimate to use in wide open areas when I want to move faster. It's different than any "round" coil like it such as the 10" Tornado, enough so that I want one in my line up. I like the Ultimate for big open areas- IE: The grid faster thing, even though the 12x10 is a nice improvement over stock in that respect too.
Used to own a 15x12 but wouldn't put one back in my line up just because it'd be too much like replicating my 12x10, and the 12x10 for me is deeper in my soils. Far as the S-12 goes, I won't be getting one for land use, but I may pick up one if I can get it for a good used priced to see how much drag it has in the water, where I found the SEFs too much drag for me to hunt long hours doing that. I'm still contrasting this loaner S-12 to my 10" Tornado, but if not for anything other than more coverage in the water it may find a place on my water shaft. Still sorting that out for myself.
A lot in terms of coil performance versus max size has to due with your minerals. I've heard some say the 15x12 is deeper than the stock 10" coil on ring/coin sized targets in their soils, but for me it simply wasn't the case. The 12x10 has a rather tight and less "fuzzy" footprint due to it's unique shape, like the 15x12. For that reason I'm not even sure a round 12" coil or the 13" Ultimate is as deep in my soil. Might be they just suck up too much ground stew and wash out the target at depth in my soil/sands. The Ultimate I suspect might be as deep as the 12x10 but for sure the 12x10 will run at higher sensitivity levels around EMI or heavy minerals without being as fussy about it. One reason why I think the Ultimate might be at least as deep as the 12x10 for me is that it doesn't seem like a conventional round DD coil. It's actual shape is 12.5" long by 13" wide, and it's traits seem very unlike any round DD I ever used.
Far as weight goes, the S-12, 12x10, and Ultimate...All 3 coils are right around the same weight in various with and without coil cover configurations and are all light, especially if you ditch the coil cover for the 12x10 which is pretty hefty. I use spray on bed liner on mine. The 12x10/Ultimate to me feel a bit lighter after a long hunt, and I can only assume it's due to the center mounting point for these two coils. Regardless, for it's size the S-12 is one very light coil for sure and not feeling heavy after a long hunt either for it's 12.5" round size.
Give that S-12 a fair shot. It has a legendary reputation. Been around far longer than many other coils, although Sun Ray just canned the Sovereign/Excalibur version. Here's a tip- With my 15x12 I often found it gave more depth, or at least better tone and ID at depth, if I ran the sensitivity much lower than max stable. I suspect because running it too hot in my soil would wash out targets at depth due to soaking up too much ground matrix. Try sticking a coin at fringe depth with max stable sensitivity in the sand and then backing off your sensitivity as you wiggle over it and see if the ID and tone gets stronger/easier to achieve. Many times if say 9PM was stable with the 15x12, I'd find that around 2 or 3PM seemed best for IDing/tone at depth.
Rl48off, boy you didn't keep the S-12 very long. Do you feel you gave it a fair enough amount of time to come to any solid conclusions? Just the same in my mineralized soils I prefer the 12x10 for various reasons. Didn't you just pick up a 12x10? If so, how you liking it?