Steve Howard
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3 Frequencies
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Rodger said:The old story is still true, if you build a good product and sell it at a reasonable price people will beat a path to your door. White's has done again with the V3 (Vision for me). No hype just a great product. Thanks again White's.
lytle78 said:I posted this on the White's Forum here at FM a while back - it's not my own work.
From another forum, but I'm pretty sure the author would be OK with my posting it - a lot of what you are seeing in these prices is just the effect of inflation. Since 1915 or thereabouts, prices have doubled every 15 - 20 years. Here's a countdown on your new detector price:
I was curious what a $1500 detector would have cost in the past, adjusted for inflation. Using an online inflation calculator, here's what I found:
2009: $1500
1999: $1177
1989: $876
1979: $513
1969: $259
1959: $205
If you go back through old product catalogs, I think you'll find that these prices are, indeed, about where top-end detectors were selling. So a $1500 detector in 2009 is not out-of-line, especially compared to the BFO technology you got in 1969.
Looks like White's pricing hasn't changed much. Now someone will correctly point out that the price of electronic goods has decreased over time - Moore's law and all that. I suspect that this isn't really the case for low volume production items like hobbiest metal detectors. R&D, distribution costs, the need to give dealers a reasonably healthy margin to carry items which have a large inventory to sales ratio - all these things haven't changed at all.
The only negative factor is that because of how our economy developed over the past 8 years or so, the real income of the middle class has stood still. Too bad for us - wages haven't kept up with inflation for many of us.
Carl-NC said:You are comparing apples & oranges. The Eniac was hand-built in a volume of 1 by PhD's. Today's computers are made by the millions in China. Cell phones have a completely different cost model... they're "free", but you pay through the nose to use them.
Metal detectors are a super-low volume product, and the good ones are Made in the USA, not China. Just like they were in 1999, 1989, 1979, and 1969. So if you want to compare apples & apples, simply compare 2009 detector prices with prior years. Or, I've done that for you, in the graph below... it shows the cost of the top-of-the-line White's detectors over the years, compared to inflation (in year-2000 dollars). Interestingly, the V3 is no worse a buy than was the Coinmaster V Supreme in 1975. And it's a heckuva better detector*.
You can do the same for Ford cars, Kellog's cereal, or anything else that has been continuously made in the US, is not subject to government subsidies, and follows a standard "buy-it-you-own-it" cost model. There aren't that many examples, actually.
- Carl
*And for anyone who disagrees, I will gladly sell you my mint condition Coinmaster V Supreme for $1495!